Logo & Visual Identity
Helperbot, inc.
created with Super Awesome Friends
For an upcoming musical that deals with artificial intelligence, we decided to structure a social campaign around a fictional robotics company called Helperbot. Think Westworld meets Apple meets K-Pop.
In order to reflect certain elements of the show, we felt it important to incorporate a firefly, record player, and a plant.
Keywords: Modern / Symbolic / Clean / Innovative / Fresh / Growth
![[icon detail & breakdown]](https://cdn.myportfolio.com/23b71878-3716-4fb7-a33b-12e2bcab966e/6f492b08-ce8d-48f3-b638-663b942049d9_rw_1920.png?h=3bed518b9d2b0a5e77aa7412111f33e1)
[icon detail & breakdown]
![white [icon badge]](https://cdn.myportfolio.com/23b71878-3716-4fb7-a33b-12e2bcab966e/3ed125e7-4554-4347-826f-6a507de100b2_rw_1920.png?h=34f9c4ba7a441736f65502a03f85d7ff)
white [icon badge]
![rainbow [visual identity]](https://cdn.myportfolio.com/23b71878-3716-4fb7-a33b-12e2bcab966e/2830ab61-c461-4e7e-ba8a-8f77e7a5bbc8_rw_1200.jpg?h=5cfc67cbf486b30f741da02f24c9233f)
rainbow [visual identity]
![rainbow [icon badge]](https://cdn.myportfolio.com/23b71878-3716-4fb7-a33b-12e2bcab966e/f1318f09-780f-4548-b1d0-0e6934f8774a_rw_1920.png?h=ed0b46a7e6da0212a098d4816736fe96)
rainbow [icon badge]
Development
![leaves [logo comp #2]](https://cdn.myportfolio.com/23b71878-3716-4fb7-a33b-12e2bcab966e/d34451a8-1a23-4c8d-9115-99d25fe574ea_rw_1920.png?h=79c1a0f548e46c1d60366eabc3e9e34d)
leaves [logo comp #2]
![b-leave [logo comp #3]](https://cdn.myportfolio.com/23b71878-3716-4fb7-a33b-12e2bcab966e/1000520e-28de-4009-9008-7d6e5e653aa7_rw_1920.png?h=151dc5d307b744a031d8e523b736e3bf)
b-leave [logo comp #3]
![hb [monogram comps]](https://cdn.myportfolio.com/23b71878-3716-4fb7-a33b-12e2bcab966e/5d065a2c-8a4e-468b-a259-97bd3386e6cc_rw_1920.png?h=ba90b650fd0e2e9bf5d4fdc8c907080c)